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What Is A Squeeze Page?

By: James M. Crosswell

What is a squeeze page? A squeeze page is a simple page that plays a large role in developing an email list that you can use to market your product. They have made it easier to drive traffic to your websites. When implemented in the right way they are a great tool that you can have in your Internet marketing tool box.

A squeeze page is used to give your visitor a small overview of your website and what you are offering at the same time stimulating them to opt into your mailing list.

Squeeze pages usually consist of a web form used to gather information and relay it to your autoresponder. This will allow your autoresponder to send out preset emails to the person who has filled in their information.

It would be best to include an attractive headline and some content about what you are offering on your main website. The combination of these facets will hopefully entice your visitors to give you their information and get added to your mailing list.

You will want to make your squeeze page attractive and as simple as possible as to engage your visitors convincing them into filling out their information as fast as possible. Among the things you can offer would be a concise report about your subject matter that will be sent in daily parts using your autoresponder.

To recap, this is what a squeeze page can consist of. An enticing title telling the visitor what they will get for signing up. You will also want convey to the visitor what they will receive, how it will help them, and how they will benefit from this help.

That's it. Using a squeeze page you can get a visitor's email address and name so that you can put them on your optin list. Your optin list is the bread and butter of your internet marketing business.

If you intend to make money on the internet this is a must have element of your business. By opting in on your squeeze page, your visitor gives you permission to send them email and it will not be considered SPAM. They will always have the opportunity opt out of your email list, this giving them control to end emails you send them if they are no longer interested in what you are offering them.

All of the reputable autoresponder systems that are currently in use utilize the double opt in process. This means your visitor signs up on your squeeze page and then will receive an verification email that will contain a link that they need to click to verify they ok with your sending them emails.

You will also want to consider using some tools to encrypt your squeeze page so the sneaky visitors don't try and get to your free product without signing up on your autoresponder. Most of the time you don't have to worry about this but it is good to know if it looks like you are not getting the subscription rate you think you should be getting.

As you can see it makes sense to learn how to implement squeeze pages on all your sites. Then you have to make sure you use this knowledge and actually implement them!

Once you start building a list you want to give your subscribers useful information or products to show good will. You don't want to be a marketer that just hammers your mailing list with offers while never really giving them anything useful. It turns off potential customers and you will lose sales if you beat your list up too bad.

Article Source: http://www.articlebankonline.com

James M. Crosswell writes about Internet Marketing in his blog. You can see more about ">Sqeeze Pages by checking out his sites and reading up on Sqeeze Pages.

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